Paris Olympic Games unveils ‘joyful’ look for 2024

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By Courtesy of Paris 2024 Paris Olympic organisers unveiled the ‘visual identity’ for the 2024 Games on Wednesday including a purple athletics track and a fresh set of pictograms for Olympic sports. Paris Olympic organisers unveiled the ‘visual identity’ for the 2024 Games on Wednesday including a purple athletics track and a fresh set of pictograms for Olympic sports. Organising Committee president Tony Estanguet said the release of the designs was a marker in the countdown to the event which opens on July 26, 2024. “It’s a new look for the Games,” Estanguet said, unveiling a bouquet of colou…

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