JD Sports sells Footasylum to private equity firm after watchdog crackdown

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City AM

By Emily Hawkins Trainer seller JD Sports has inked a deal to hand over Footasylum to Aurelius Group for £37.5m, following competition concerns. In recent weeks, JD Sports had been rumoured to be in talks with the German private equity group about selling the high street brand, which it attempted to takeover in 2019. JD said the sale was “anticipated to complete in the coming weeks with no conditionality,” in an update on the London Stock Exchange on Monday morning. The London-listed footwear seller had made a £90m bid for the smaller firm but in autumn 2021 the Competition and Markets Authori…

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